Gentle cleanser
Moisturizing and purifying
€ 29,00 — or subscribe to save 10%
In stock
In stock
€ 29,00 — or subscribe to save 10%
In stock
150ml/5 fl.oz
Moisturizing and purifying
Creamy and gentle face and body cleanser for daily use, moisturizing and purifying. Effectively cleanses the skin without disrupting its natural balance.
Key Ingredients:
APV complex™
Read more
Duration:
The amount of product is sufficient for about 2/3 months of use.
Skin types:
suitable for all skin types. Also ideal for delicate and sensitive skin.
How to use:
Use as a rinse-off cleanser, gently massaging it onto damp facial skin.
| Cruelty-free | Naturally derived ingredients |
Gender Neutral | Made in Italy |
Key Benefits
Hydrolyzed Hyaluronic Acid helps maintain the correct hydration level, while grape seed oil helps nourish and soften the skin. Resveratrol and Vitamin E provide an antioxidant action, helping to protect the skin from oxidative stress and daily environmental aggressions.
Moringa oleifera extract completes the formula with a purifying and anti-pollution action, helping to free the skin from impurities and pollutant particles that accumulate during the day.
After cleansing, the skin appears clean, soft, hydrated, and radiant, without any feeling of dryness or tightness. Ideal for daily use and for all skin types.
Main Ingredients
Hyaluronic Acid
Helps maintain skin hydration during cleansing, leaving it soft, elastic, and comfortable.
Grape Seed Oil
Rich in antioxidants and essential fatty acids, it helps nourish the skin, leaving it soft and velvety.
Moringa Extract
Known for its purifying and anti-pollution properties, it helps free the skin from impurities and environmental aggressors.
APV Complex™
Exclusive complex derived from the vine with white grape must, grapeseed oil, and resveratrol, designed to support radiance and antioxidant defense.
Resveratrol
Powerful antioxidant of natural origin that helps protect the skin from oxidative stress and counteract premature aging.
All ingredients
aqua, caprylic/capric triglyceride, glyceryl stearate SE, coco-glucoside, Vitis vinifera seed oil*, Vitis vinifera fruit juice*, Moringa oleifera seed extract, resveratrol*, tocopheryl acetate, hydrolyzed hyaluronic acid, cetearyl alcohol, xanthan gum, 1,2 hexanediol, caprylyl glycol, hydroxyacetophenone, sodium phytate, citric acid, parfum.
APV COMPLEX
The Secret of Vita Vitae is Enclosed in our Centuries-Old Vines
Beauty begets beauty. We use the grape pomace produced from pressing grapes grown and harvested on our estate in the beautiful Friulian countryside. From here, in fact, we derive AUROVITINA PRO VITIS: an innovative complex of ingredients based on concentrated red and white grape must, resveratrol, and grape seed oil. These substances share powerful bio-functional properties for the skin: they work in synergy to protect the skin from free radicals and oxidative stress while preventing aging. This is the secret of our creams, which care for both your health and that of the ecosystem.
Instructions
Apply the Vita Vitae Gentle Cleanser to previously dampened face and body skin and massage gently with circular motions until a soft cleansing emulsion is created. Its creamy and delicate texture helps remove impurities, residue, and traces of makeup while respecting the skin’s natural balance.
Rinse thoroughly with lukewarm water and pat dry gently without rubbing. Thanks to its hydrating and purifying formula, the cleanser is ideal for daily use and leaves the skin fresh, soft, and pleasantly clean after every use.
For optimal results, use the product morning and evening as the first step of your skincare routine, preparing the skin for subsequent treatments.

Frequency
Day

Usage
1-2 Pumps
Our results speak for themselves
Jane S.
Verified Customer
"I'm still at the beginning, but the experience so far has been really positive. I've heard so much about it and decided to try the lifting kit, I'm already noticing improvements around my eyes and mouth and my skin is definitely more radiant"
Sarah F.
Verified Customer
"I am extremely satisfied with this product. My skin looks much softer, nourished, and radiant. The feeling of comfort is immediate, and my face looks much healthier. It has become an indispensable ally in my beauty routine!"
Simona M.
Verified Customer
"After just two treatments I noticed that the products absorb better and my skin looks more radiant. In particular, my wrinkles have started to fade.
Excellent product!!"
Fabio B.
Verified Customer
"I can't help but leave a positive review! My skin has visibly improved: it's firmer, more radiant, and more even. Even small imperfections seem diminished, and my face has regained freshness and vitality. A product I enthusiastically recommend."
Mario R.
Verified Customer
"I'm 57 years old and my skin was very dry. Since I've been using this product, my skin has really come back to life. I was impressed by the results: my skin is more nourished, radiant and visibly changed.
A product I will repurchase without hesitation"
Rebecca L.
Verified Customer
"Truly exceptional product! After trying it, I noticed smoother, more radiant, and well-cared-for skin. It absorbs perfectly and leaves a pleasant feeling of nourishment. I am fully satisfied with the results."
Key Benefits
Hydrolyzed Hyaluronic Acid helps maintain the correct hydration level, while grape seed oil helps nourish and soften the skin. Resveratrol and Vitamin E provide an antioxidant action, helping to protect the skin from oxidative stress and daily environmental aggressions.
Moringa oleifera extract completes the formula with a purifying and anti-pollution action, helping to free the skin from impurities and pollutant particles that accumulate during the day.
After cleansing, the skin appears clean, soft, hydrated, and radiant, without any feeling of dryness or tightness. Ideal for daily use and for all skin types.
Main Ingredients
Hyaluronic Acid
Helps maintain skin hydration during cleansing, leaving it soft, elastic, and comfortable.
Grape Seed Oil
Rich in antioxidants and essential fatty acids, it helps nourish the skin, leaving it soft and velvety.
Moringa Extract
Known for its purifying and anti-pollution properties, it helps free the skin from impurities and environmental aggressors.
APV Complex™
Exclusive complex derived from the vine with white grape must, grapeseed oil, and resveratrol, designed to support radiance and antioxidant defense.
Resveratrol
Powerful antioxidant of natural origin that helps protect the skin from oxidative stress and counteract premature aging.
All ingredients
aqua, caprylic/capric triglyceride, glyceryl stearate SE, coco-glucoside, Vitis vinifera seed oil*, Vitis vinifera fruit juice*, Moringa oleifera seed extract, resveratrol*, tocopheryl acetate, hydrolyzed hyaluronic acid, cetearyl alcohol, xanthan gum, 1,2 hexanediol, caprylyl glycol, hydroxyacetophenone, sodium phytate, citric acid, parfum.
APV COMPLEX
The Secret of Vita Vitae is Enclosed in our Centuries-Old Vines
Beauty begets beauty. We use the grape pomace produced from pressing grapes grown and harvested on our estate in the beautiful Friulian countryside. From here, in fact, we derive AUROVITINA PRO VITIS: an innovative complex of ingredients based on concentrated red and white grape must, resveratrol, and grape seed oil. These substances share powerful bio-functional properties for the skin: they work in synergy to protect the skin from free radicals and oxidative stress while preventing aging. This is the secret of our creams, which care for both your health and that of the ecosystem.
Instructions
Apply the Vita Vitae Gentle Cleanser to previously dampened face and body skin and massage gently with circular motions until a soft cleansing emulsion is created. Its creamy and delicate texture helps remove impurities, residue, and traces of makeup while respecting the skin’s natural balance.
Rinse thoroughly with lukewarm water and pat dry gently without rubbing. Thanks to its hydrating and purifying formula, the cleanser is ideal for daily use and leaves the skin fresh, soft, and pleasantly clean after every use.
For optimal results, use the product morning and evening as the first step of your skincare routine, preparing the skin for subsequent treatments.

Frequency
Day

Usage
1-2 Pumps
Our results speak for themselves
Jane S.
Verified Customer
"I'm still at the beginning, but the experience so far has been really positive. I've heard so much about it and decided to try the lifting kit, I'm already noticing improvements around my eyes and mouth and my skin is definitely more radiant"
Sarah F.
Verified Customer
"I am extremely satisfied with this product. My skin looks much softer, nourished, and radiant. The feeling of comfort is immediate, and my face looks much healthier. It has become an indispensable ally in my beauty routine!"
Simona M.
Verified Customer
"After just two treatments I noticed that the products absorb better and my skin looks more radiant. In particular, my wrinkles have started to fade.
Excellent product!!"
Fabio B.
Verified Customer
"I can't help but leave a positive review! My skin has visibly improved: it's firmer, more radiant, and more even. Even small imperfections seem diminished, and my face has regained freshness and vitality. A product I enthusiastically recommend."
Mario R.
Verified Customer
"I'm 57 years old and my skin was very dry. Since I've been using this product, my skin has really come back to life. I was impressed by the results: my skin is more nourished, radiant and visibly changed.
A product I will repurchase without hesitation"
Rebecca L.
Verified Customer
"Truly exceptional product! After trying it, I noticed smoother, more radiant, and well-cared-for skin. It absorbs perfectly and leaves a pleasant feeling of nourishment. I am fully satisfied with the results."
Key Benefits
Hydrolyzed Hyaluronic Acid helps maintain the correct hydration level, while grape seed oil helps nourish and soften the skin. Resveratrol and Vitamin E provide an antioxidant action, helping to protect the skin from oxidative stress and daily environmental aggressions.
Moringa oleifera extract completes the formula with a purifying and anti-pollution action, helping to free the skin from impurities and pollutant particles that accumulate during the day.
After cleansing, the skin appears clean, soft, hydrated, and radiant, without any feeling of dryness or tightness. Ideal for daily use and for all skin types.
Main Ingredients
Hyaluronic Acid
Helps maintain skin hydration during cleansing, leaving it soft, elastic, and comfortable.
Grape Seed Oil
Rich in antioxidants and essential fatty acids, it helps nourish the skin, leaving it soft and velvety.
Moringa Extract
Known for its purifying and anti-pollution properties, it helps free the skin from impurities and environmental aggressors.
APV Complex™
Exclusive complex derived from the vine with white grape must, grapeseed oil, and resveratrol, designed to support radiance and antioxidant defense.
Resveratrol
Powerful antioxidant of natural origin that helps protect the skin from oxidative stress and counteract premature aging.
All ingredients
aqua, caprylic/capric triglyceride, glyceryl stearate SE, coco-glucoside, Vitis vinifera seed oil*, Vitis vinifera fruit juice*, Moringa oleifera seed extract, resveratrol*, tocopheryl acetate, hydrolyzed hyaluronic acid, cetearyl alcohol, xanthan gum, 1,2 hexanediol, caprylyl glycol, hydroxyacetophenone, sodium phytate, citric acid, parfum.
APV COMPLEX
The Secret of Vita Vitae is Enclosed in our Centuries-Old Vines
Beauty begets beauty. We use the grape pomace produced from pressing grapes grown and harvested on our estate in the beautiful Friulian countryside. From here, in fact, we derive AUROVITINA PRO VITIS: an innovative complex of ingredients based on concentrated red and white grape must, resveratrol, and grape seed oil. These substances share powerful bio-functional properties for the skin: they work in synergy to protect the skin from free radicals and oxidative stress while preventing aging. This is the secret of our creams, which care for both your health and that of the ecosystem.
Instructions
Apply the Vita Vitae Gentle Cleanser to previously dampened face and body skin and massage gently with circular motions until a soft cleansing emulsion is created. Its creamy and delicate texture helps remove impurities, residue, and traces of makeup while respecting the skin’s natural balance.
Rinse thoroughly with lukewarm water and pat dry gently without rubbing. Thanks to its hydrating and purifying formula, the cleanser is ideal for daily use and leaves the skin fresh, soft, and pleasantly clean after every use.
For optimal results, use the product morning and evening as the first step of your skincare routine, preparing the skin for subsequent treatments.

Frequency
Day

Usage
1-2 Pumps
Our results speak for themselves
Jane S.
Verified Customer
"I'm still at the beginning, but the experience so far has been really positive. I've heard so much about it and decided to try the lifting kit, I'm already noticing improvements around my eyes and mouth and my skin is definitely more radiant"
Sarah F.
Verified Customer
"I am extremely satisfied with this product. My skin looks much softer, nourished, and radiant. The feeling of comfort is immediate, and my face looks much healthier. It has become an indispensable ally in my beauty routine!"
Simona M.
Verified Customer
"After just two treatments I noticed that the products absorb better and my skin looks more radiant. In particular, my wrinkles have started to fade.
Excellent product!!"
Fabio B.
Verified Customer
"I can't help but leave a positive review! My skin has visibly improved: it's firmer, more radiant, and more even. Even small imperfections seem diminished, and my face has regained freshness and vitality. A product I enthusiastically recommend."
Mario R.
Verified Customer
"I'm 57 years old and my skin was very dry. Since I've been using this product, my skin has really come back to life. I was impressed by the results: my skin is more nourished, radiant and visibly changed.
A product I will repurchase without hesitation"
Rebecca L.
Verified Customer
"Truly exceptional product! After trying it, I noticed smoother, more radiant, and well-cared-for skin. It absorbs perfectly and leaves a pleasant feeling of nourishment. I am fully satisfied with the results."
18 reviews for Gentle cleanser
Moisturizing and purifying
Show only reviews in English (9)

Ludovica (verified owner) –
My skin has always been extremely sensible, so I’ve always struggled to find the right products for my skincare.
Since I started to use Vita Vitae, I’ve rediscovered the pleasure of taking care of myself. My face has never been so smooth, bright and hydrated.
Plus, the products’ scents are incredible.
I just love it!!!
Marina –
Me lo ha consigliato il mio dermatologo e devo dire che mi trovo molto bene, è la seconda volta che lo compro
Stefania Gatto –
Ottimo per pelli secche, pulisce il viso lasciandolo idratato, fresco e soprattutto soft al tatto. Lo consiglio anche per pelli miste, ogni pelle necessita idratazione e questo prodotto è il compromesso perfetto abbinato alla crema viso.
giovanni –
Lascia la pelle fresca e pulita senza residui. È delicato abbastanza per l’uso quotidiano e non secca la pelle. Lo consiglio vivamente!
Paul –
Vita Vitae’s non-drying cleanser is an exceptional product, super gentle cleansing and deep hydration! Its purifying ingredients help to detoxify and nourish the skin, leaving it fresh and clean all day long. Highly recommend it!
Vetle –
I absolutely love this milk cleanser – it is so delicate, yet effective to use, and instantly soothes the skin. Smells wonderful as well!
Mara –
Ottimo per tutte le tipologie di pelle, io me lo divido con mio marito ed è fantastico
Athena –
Impressive cleanser! Removes makeup effectively and leaves skin refreshed without drying it out. Noticed a decrease in breakouts too. Highly recommended!
Kate –
Very nice and gentle cleanser! I also use it to remove my makeup
Highly recommended, also because it doesn’t leave your skin dry after the use
Diana –
Fantastic! I also use it as make up remover!!
Ilaria –
Mi trovo benisssimo. Ha anche acido ialuronico per cui non mi secca la pelle
Silvia –
Perfetto anche per pelli secche
Anna –
Io ho la pelle molto delicata, questo è l’unico prodotto che non mi irrita. Pazzesco!!!
Andrea –
Lo uso tutti i giorni da 2 settimane. Che dire…mi sta cambiando la vita, non ho mai avuto la pelle così bella!!
Riccardo De Bernardinis –
Ho recentemente scoperto i prodotti e devo dire che i loro prodotti skincare naturali, come il Gentle Cleanser hydrant e purificante con APV Complex®, sono eccezionali. La qualità degli ingredienti come la Vitamina E, l’Estratto di Moringa e l’Acido Ialuronico è evidente e i risultati sono visibili già dopo poche applicazioni. La spedizione è veloce e il servizio clienti sempre disponibile e cordiale. Consiglio vivamente questa piattaforma a chi cerca prodotti di alta qualità e naturale per la propria skincare routine. Grazie a Vita Vitae ho riscoperto un modo più sano e dolce di prendermi cura della pelle, ottenendo un aspetto più luminoso e idratato ogni giorno.
Lidia –
da usare sempre!
Sam –
ottimo detergnete
B. –
Super